What Customer’s are Really Interested In
Are you impressed when a salesperson just rattles off a bunch of facts and features using “industry language” that you don’t even understand? No, me either. What most customers want to know about your product is…how will it benefit them?
On today’s show discover:
- … how wowing the customer with your product knowledge can cost you sales;
- … what customers really want to know;
- … and why customers are far more excited to buy the destination than the plane.